An economist, psychologist and clinical criminologist George founded WAVE Trust in 1996 to bring a business strategy approach to the challenge of reducing violence and child abuse. He has been an advisor to the UK, Scottish and Welsh Governments.

Dr John Coleman is a psychologist with a long-standing interest in adolescence. He is the Founder of the Trust for the Study of Adolescence, and from 2006-2016 he was a Senior Research Fellow at the University of Oxford. He is currently working on projects to do with parenting, mental health, and the teenage brain.

John retired from Strathclyde Police in 2013. In 2005 along with a colleague he established the Scottish Violence Reduction. John is passionate about primary prevention, he continues to speak and write about the need to value the importance of relationships and being human.

Ximena has expertise in human rights, having worked as a human rights adviser and prosecutor in Colombia. She trained at the International Institute of Human Rights in Strasbourg and at the Raoul Wallenberg Institute for Human Rights in Lund, Sweden. She is a certified specialist in constitutional law and holds an MA degree in Peace Studies and Conflict Resolution from the University of Lancaster. She has been awarded several international scholarships.

Mark McDonald was born in Inverurie in 1980 and studied politics at Dundee University, before taking a postgraduate Masters course in Strategic Studies at Aberdeen University. A by election in April 2013, saw Mark selected as the SNP candidate for Aberdeen Donside, where he resigned his regional seat. He was returned to the Scottish Parliament as MSP for Aberdeen Donside on 20 June 2013 and again on the 6th May 2016. Mark was subsequently appointed to his current position as Minister for Childcare and Early Years by the First Minister.